Leading Financial Firm Expands into Digital Asset Trading
Charles Schwab, a prominent US brokerage firm managing over $10 trillion in assets, has announced plans to introduce spot crypto trading within the next year. CEO Rick Wurster shared this strategic update during the company’s 2025 Spring Business Update, emphasizing Schwab’s commitment to meeting growing investor demand for direct digital asset access.
Key Highlights
- Spot Crypto Trading Launch: Schwab aims to roll out direct cryptocurrency trading within 12 months, pending favorable regulatory conditions.
- Surge in Crypto Interest: The firm reported a 400% increase in traffic to its crypto-related educational content.
- Competitive Edge: This move positions Schwab against brokers like Robinhood and Webull by offering trusted, institutional-grade crypto services.
👉 Discover how top firms are integrating crypto trading
Regulatory Readiness and Market Strategy
Wurster highlighted Schwab’s preparedness to adapt to evolving US crypto regulations, noting that the firm is "on a great path" to launch once policies stabilize. He reiterated earlier comments from a November 2024 Bloomberg interview, where he signaled Schwab’s anticipation of regulatory shifts under a potential new administration.
"We’re hopeful to launch direct spot crypto trading in the next 12 months. Our platform is designed to offer investors a trusted gateway to digital assets."
— Rick Wurster, CEO of Charles Schwab
Currently, Schwab provides crypto-linked ETFs, Bitcoin futures, and closed-end funds. The addition of spot trading is expected to boost liquidity and legitimacy for crypto on its platform.
Growing Demand for Crypto Investment Products
Schwab has observed strong engagement with its existing crypto offerings:
- Crypto ETFs and closed-end funds traded on its platform.
- Bitcoin futures for institutional and retail investors.
Wurster also noted that 70% of recent crypto content viewers were prospective clients, signaling untapped market potential.
"Investors want a reputable partner for crypto—a firm with deep capabilities. Schwab is that firm."
Strategic Partnership with Truth.Fi
Earlier in 2025, Schwab partnered with Trump Media and Technology Group (TMTG) to launch Truth.Fi, a fintech brand offering:
- ETFs and SMAs (Separately Managed Accounts).
- Bitcoin and other crypto securities.
Schwab will custody assets and advise on strategy, backed by a $250 million investment focused on American growth sectors like energy and manufacturing.
👉 Learn more about institutional crypto adoption
FAQ: Charles Schwab’s Crypto Trading Plans
1. When will Charles Schwab launch spot crypto trading?
Schwab targets a rollout within 12 months, contingent on regulatory clarity.
2. What crypto products does Schwab currently offer?
The firm provides crypto ETFs, Bitcoin futures, and closed-end funds.
3. Why is Schwab entering the spot crypto market?
To meet rising demand and compete with brokers like Robinhood while ensuring a trusted, regulated platform.
4. How has interest in Schwab’s crypto services grown?
Traffic to crypto content surged 400%, with 70% from potential new clients.
5. What is Truth.Fi?
A joint venture with TMTG offering patriot-focused investments, including crypto, under Schwab’s custody.
6. Will Schwab custody Bitcoin directly?
Details are pending, but the partnership with Truth.Fi includes crypto custody services.
Disclaimer: This content is for informational purposes only and does not constitute financial advice.