M1 Platform Introduces Customizable Crypto Investing Strategies

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Today, M1 Finance announces the integration of cryptocurrency investing into its automated finance platform, enabling users to create personalized digital asset portfolios with the same ease as traditional investments.

Automated Crypto Portfolio Management

M1's signature Pies technology allows investors to:

"By extending our automation tools to cryptocurrencies, we're helping clients build diversified exposure through systematic investing principles," said Brian Barnes, M1 Founder & CEO.

👉 Discover how automated crypto investing works

Key Platform Features

FeatureBenefit
10+ major coins (BTC, ETH, etc.)Access to liquid, established cryptocurrencies
Weekend/on-demand tradingExtended trading flexibility
Unified dashboardManage crypto alongside traditional assets

The platform will roll out in phases:

  1. Early Access (July 2022 for existing clients)
  2. General Availability (Late August 2022)

Why Crypto on M1?

According to Ryan Burke, M1's Invest GM:

"We're meeting client demand for crypto exposure while maintaining our core values of automation, customization, and cost efficiency."

All crypto assets are custodied through Apex Crypto while being fully integrated into M1's investment ecosystem.

👉 Compare crypto investment platforms

FAQ: M1 Crypto Investing

What cryptocurrencies are available?

Initial offerings include BTC, ETH and 8 other high-liquidity coins, with expansion planned based on user demand.

How does automated crypto investing work?

Users set allocation targets, and M1 automatically executes trades during market windows to maintain desired portfolio balance.

Is there a minimum investment amount?

Yes, users need a funded Invest account (specific minimums apply).

About M1 Finance

The Finance Super App™ serves over $5B in client assets through its unique combination of:

For full details visit: m1.com/invest/crypto


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